Data, Data Everywhere: Who Secures It and How It Is Used Is Now a Question of Brand and Organizational Survival
March 20, 2018 | By Melanie Dougherty |
How the loss and misuse of consumer data has led to the tarnishing, if not demise of once trusted brands like Facebook & Mossack Fonesca
The previous week has brought troubling news of a few scandalous corporate events swirling around the use and loss of consumer data. The events have ignited the ever-present debate about data control and privacy and the impact of a loss of data on corporate brand identity and reputation.